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New York : John Wiley & Sons, c1999

xiv,395 s. : il.

ISBN 0-471-24138-5 (váz.)

Wiley series in probability and statistics. Survey methodology section

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Psychologie kognitivní - výzkumy - sborníky

Věda kognitivní - sborníky

000014631

Contributors ix // Preface V xi // 1. Interdisciplinary Survey Methods Research 1 - Monroe G. Sirken and Susan Schechter // SECTION A // 2. Looking Backwards and Forwards at the CASM Movement 13 - Judith M. Tanur // 3. CASM Revisited 21 - Murray Ahorn // 4. CASM: Successes, Failures, and Potential 39 - Colm O’Muircheartaigh // SECTION B // 5. Cognitive Research into Survey Measurement: Its Influence on Survey Methodology and Cognitive Theory 65 - Norbert Schwarz // 6. Making Sense of Questions: An Interactional Approach 77 - Michael F. Schober // 7. The Respondent’s Confession: Autobiographical Memory in the Context of Surveys 95 - Michael S. Shum and Lance J. Rips // 8. Context Effects on Answers to Attitude Questions - Roger Tourangeau // 9. Is the Bandwagon Headed to the Methodological Promised Land? Evaluating the Validity of Cognitive Interviewing Techniques - Gordon B. Willis, Theresa DeMaio, and Brian Harris-Kojetin // 10. Income Reporting in Surveys: Cognitive Issues and Measurement Error - Jeffrey C. Moore, Linda L. Stinson, and Edward J. Welniak, Jr. // SECTION C // 11. Casting a Wider Net: Contributions from New Disciplines - Roger Tourangeau // 12. A Linguistic Look at Survey Research - Charles J. Fillmore // 13. The Use of Computational Cognitive Models to Improve Questions on Surveys and Questionnaires - Arthur C. Graesser, Tina Kennedy, Peter Wiemer-Hastings, and Victor Ottati // 14. The View from Anthropology: Ethnography and the Cognitive Interview - Eleanor R. Gerber //

15. Survey Error Models and Cognitive Theories of Response Behavior - Robert M. Groves // 16. New Connectionist Models of Mental Representation: Implications for Survey Research - Eliot R. Smith // SECTION D // 17. Potential Contributions of the CASM Movement Beyond Questionnaire Design: Cognitive Technology and Survey Methodology - Douglas J. Herrmann // 18. The Application of Cognitive Science to Computer Assisted Interviewing 277 - Mick P. Couper // 19. Customizing Survey Procedures to Reduce Measurement Error 301 - Frederick G. Conrad // 20. Visualizing Categorical Data 319 - Michael Friendly // 21. Statistical Graphs and Maps: Higher Level Cognitive Processes 349 - Stephan Lewandowsky // 22. Toward a Research Agenda: Future Development and Applications of Cognitive Sciences to Surveys 363 - Elizabeth A. Martin and Clyde Tucker // Index 383