.

0 (hodnocen0 x )

(2.3) Půjčeno:7x 

BK

3rd ed.

Cambridge : Cambridge University Press, 2010

2 sv. : il. ; 26 cm

ISBN 978-0-521-74341-9 (učebnice ; brož.)

ISBN 978-0-521-74342-6 (příručka pro učitele ; brož.)

ISBN 978-0-521-74343-3 (CD)

Cambridge professional English

student’s book. 2010. 191 s. -- teacher’s book. 2010. 125 s. -- 2 CD

000184900

Student’s book : Thanks 3 // Introduction to the learner 6 // Map of the book 7 // Management Economics // 1 Management 10 // 2 Work and motivation 15 // 3 Company structure 21 // 4 Managing across cultures 26 // 5 Recruitment 30 // 6 Women in business 38 // Production // 7 The different sectors of the economy 42 // 8 Production 47 // 9 Logistics 51 // 10 Quality 56 // Marketing and reports // 11 Products 60 // 12 Marketing 64 // 13 Advertising 69 // Finance // 14 Banking 73 // 15 Venture capital 77 // 16 Bonds 81 // 17 Stocks and shares 86 // 18 Derivatives 91 // 19 Accounting and financial statements 95 // 20 Market structure and competition 100 // 21 Takeovers 105 // 22 Government and taxation 109 // 23 The business cycle 114 // 24 Corporate social responsibility 119 // 25 Efficiency and employment 124 // 26 Exchange rates 128 // 27 International trade 132 // 28 Economics and ecology 136 // Role cards 142 // Audio scripts 156 // Appendix 1 : How to give a good presentation 181 // Appendix 2: Writing emails, letters 185 // Acknowledgements 190