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0 (hodnocen0 x )

(3.5) Půjčeno:7x 

BK

First edition

Ostrava : Universitas Ostraviensis, 2015

125 stran : barevné ilustrace, faksimile ; 30 cm

ISBN 978-80-7464-737-6 (brožováno)

Na obálce nad názvem: University of Ostrava, Pedagogical faculty, Department of civic education

Obsahuje bibliografie

001420672

Contents // A few words of introduction // 1 Media pedagogy - theoretical framework // 1.1 The concept of media pedagogy // 1.2 Goals of media pedagogy // 1- 3 Media literacy and media competencies // Chapter summary // 2 Media education in the Czech Republic // 2.1 Media education in the curriculum // 2.2 Interdisciplinary aspects of media education // 2- 3 Recommended expected outputs for the cross-cutting theme Media // Education // 2.4 Information and methodological sources for teaching media education.. Chapter summary // 3 The media // 3.1 The media and their classification // 3- 2 Media institutions and the functions of the media // 3.3 Media communication and the public // 3.4 Examples of educational activities on the topic “Media” // Chapter summary // 4 The influence of the media // 4.1 Media manipulation // 4.2 The influence of media on society // 4.3 The influence of media on children - children and television // 4.4 Examples of educational activities on the topic “Influence of the media” // Chapter summary // Media ethics and regulation. Stereotypes in the media ...54 // 5.1 Media ethics...55 // 5.2 Self-regulation and regulation of the media ...58 // 5.3 Stereotypes in the media ...59 // 5.4 Examples of educational activities on the topics “Media ethics”, // “Media regulation” and “Stereotypes in the media” ...64 // Chapter summary ...66 // 6 News reporting. Media and politics ...69 // 6.1 The importance of news reporting, types of reports ...70 // 6.2 Selection of news items ...72 // 6.3 Constructing news reports ...74 // 6.4 The relationship between the media and politics ...77 // 6.5 Examples of educational activities on the topics “News reporting” // and “Media and politics” ...79 // Chapter summary ...80 // 7 The media and entertainment ...83 // 7.1 Types of media entertainment ...84 // 7.2 Infotainment ...85 // 7.3 Entertainment on the internet ...86 // 7.4 Other entertainment genres..

7.5 Examples of educational activities on the topic “The media // and entertainment” ...91 // Chapter summary ...92 // 8 Advertising and its place in media education ...95 // 8.1 Tvpes of advertising ...98 // 8.2 Advertising strategies ...100 // 8.3 Advertising slogans ...104 // 8-4 Examples of educational activities on the topic “The media // and advertising” ...104 // Chapter’ summary ...106 // 9 Internet safety - cyberbullying ...109 // 9.1 Cyberbullying - definition ...109 // 9.2 Types and means of cyberbullying ...112 // 9.3 Preventing and dealing with cyberbullying ...114 // 9.4 Examples of educational activities on the topic “Cyberbullying” ...116 // Chapter summary ...117 // Correspondence tasks ...119 // Cited and recommended literature ...120