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Bibliografická citace

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Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2017
1 online zdroj
Externí odkaz    Plný text PDF 
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ISBN 978-3-319-54540-0 (e-kniha)
ISBN 9783319545394 (print)
Printed edition: ISBN 9783319545394
1: Competitive Advantage Logics -- 2: Management Logics -- 3: Entrepreneurial Orientation -- 4: Seizing Value Opportunities -- 5: Business Model Mechanism -- 6: The Theory of Entrepreneurial Rent -- 7: The Theory of Franchising. .
This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation. ..
001476668

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