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Bibliografická citace

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Second edition
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015
1 online resource (xxiv, 312 pages)
Externí odkaz    Plný text PDF 
   * Návod pro vzdálený přístup 

ISBN 9781631570728 (electronic bk.)
ISBN 9781631570711 paperback
International business collection, ISSN 1948-2760
Print version: ISBN 9781631570711
Includes bibliographical references (pages 301-308) and index
1. Ethics in commerce -- 2. Ethics and the strategic determination -- 3. Ethical value development -- 4. Ethics unabridged -- 5. Time for a change? -- 6. A universal code template -- 7. Global ethical strategies and conclusions -- Notes -- References -- Index.
The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity and to whatever degree or scale are increasingly coming into contact with differences in morally applied decision making that affects their operational success and sustainability. The choices made require the use of clear and unambiguous codes of conduct for embedded managers abroad. The implementation of a properly administered code, coupled with a program of corporate social responsibility (CSR), can add value to a company, while its misapplication or exclusion can diminish value..
* code of conduct * corporate social responsibility (CSR) * ethical dilemma * ethics * global labor * globalization * multinational corporation (MNC) * repressive governments * strategy

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