.

0 (hodnocen0 x )

EB

ONLINE

Waltham, Massachusetts : Brandeis University Press, [2019]

1 online resource (126 pages)

ISBN 9781512603217 (e-book)

ISBN 9781512601749

Print version: Kaiser, Michael M., 1953- Strategic planning in the arts : a practical guide. Waltham, Massachusetts : Brandeis University Press, c2019 126 pages ISBN 9781512601749

First version published: New York : Kaiser/Engler Group, 1995

Includes bibliographical references

A framework for strategy development: building on the mission -- Writing a mission statement -- Understanding the environment: external analysis -- Internal analysis: the management audit -- Artistic planning -- Educational programming -- Programmatic marketing -- Institutional marketing -- Development planning -- Boards -- Organizational structure/staffing -- Technology -- Implementation planning: the rubber meets the road -- Financial planning and management -- A plan for planning: the planning process -- The planning environment.

002006858

full

(Au-PeEL)EBL5732568

(MiAaPQ)EBC5732568

(OCoLC)1090492529