Print version: Moran, Ryan, 1980- Selling the future : community, hope, and crisis in the early history of Japanese life insurance. Ithaca, New York : Cornell University Press, c2023 261 pages ISBN 9781501773297
Includes bibliographical references and index
Making mutuality profitable: visions of community in the industry’s early years -- Creating a desire for life: life insurance sales and marketing -- Delivering security: postal life insurance and social unrest -- Perfecting the social body: bodily habits and health improvement in interwar Japan -- Empire of responsibility: state-sponsored visions of communal life in colonial Korea -- Life at war: life insurance and national solidarity amid wartime mobilization.