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BK

First published

London ; New York : Routledge, Taylor & Francis Group, 2014

xxvii, 584 stran : ilustrace ; 26 cm

ISBN 978-0-415-67619-9 (vázáno)

Routledge handbooks in applied linguistics

Obsahuje bibliografie, bibliografické odkazy a rejstřík

001459800

Contents // List of figures List of tables Notes on contributors // Introduction // XVI // Section 1: Approaches to professional communication // A. General theoretical frameworks // 1 Analysing discourse variation in professional contexts Vijay Bhatia // 2 Corpus analyses of professional discourse Winnie Cheng // 3 A situated genre approach for business communication education in cross-cultural contexts // Yunxia Zhu // 4 Stretching the multimodal boundaries of professional communication in multi-resources kits // Carmen Daniela Maier // ?. Broad disciplinary frameworks // 5 Business communication Catherine Nickerson // 6 Business communication: A revisiting of theory, research and teaching // Bertha Du-Babcock // 1 // 3 // 13 // 26 // 40 // 50 // 68 // Contents // 7 Research on knowledge-making in professional discourses: // The use of theoretical resources // Graham Smart, Stephani Currie and Matt Falconer // 8 Technical communication Saul Carliner // 9 The complexities of communication in professional workplaces Janet Flolmes and Meredith Marra // 10 Electronic media in professional communication Michael B. Goodman and Peter B. Hirsch // 11 The role of translation in professional communication Marta Chromá // C. Specific disciplinary frameworks // 12 Management communication: Getting work done through people // Priscilla S. Rogers // 13 Business and the communication of climate change: // An organisational discourse perspective // David Grant and Daniel Nyberg // 14 Professionalising

organisational communication discourses, materialities and trends // Patrice M. Buzzanell, Jeremy P. Fyke and Robyn V. Remke // 15 Corporate communication // Finn Frandsen and Winni Johansen // 16 Corporate communication and the role of annual reporting: Identifying areas for further research // Elizabeth de Groot // Section 2: Practice // A. Pedagogic perspectives // 17 A blended needs analysis: Critical genre analysis and needs analysis of language and communication for professional purposes // Jane Lung // Contents // 18 The changing landscape of business communication 274 // Sujata S. Kathpalia and Koo Swit Ling // 19 Methodology for teaching ESP 287 // William Littlewood // B. Disciplinary perspectives // 20 English for Science and Technology 304 // Lindsay Miller // 21 Communicative dimensions of professional accounting work 321 // Alan Jones // 22 Professional communication in the legal domain 349 // Christoph A. Hafner // 23 Communication in the construction industry 363 // Michael Handford // 24 Offshore outsourcing: The need for appliable linguistics 382 // Gail Forey // 25 Media communication: Current trends and future challenges 400 // Isabel Corona // 26 The public relations industry and its place in professional communication theory and practice: Past, present // and future perspectives 419 // Anne Peirson-Smith // Section 3: Acquisition of professional competence 441 // 27 Communities in studies of discursive practices // and discursive practices in communities

443 // Becky S. C. Kwan // 28 The fomiation of a professional communicator: // A socio-rhetorical approach 461 // Natasha Artemeva and Janna Fox // 29 Collaborative writing: Challenges for research and teaching 486 // Stephen Bremner // vii // Contents // 30 Training the call centre communications trainers in the Asian BPO industry 501 Jane Lockwood // 31 Credentialing of communication professionals 521 // Saul Carliner // Section 4: View from the professions 533 // 32 Banking 535 // 33 Law 547 // 34 Accounting 555 // 35 PR 562 // Appendix: View from the professions — questions 570 // Index 571 // viii