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0 (hodnocen0 x )
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EB
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ONLINE
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London : Routledge, 2013
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1 online resource (xi, 374 p.) : ill
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 Plný text PDF
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* Návod pro vzdálený přístup
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ISBN 9780203076613 (electronic bk.)
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ISBN 9780415657693
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Routledge library editions. International business ; v. 29
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First published in 1991 as "New perspectives on international marketing"
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Includes bibliographical references and index
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pt. I. Challenging the international marketing literature -- pt. II. Marketing to China and Japan : research findings -- pt. III. Empirical studies of international marketing that are industry-specific.
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Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries
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001753241
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full
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(Au-PeEL)EBL1108523
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(CaONFJC)MIL425434
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(CaPaEBR)ebr10643547
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(MiAaPQ)EBC1108523
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(OCoLC)823719124
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Dotazy a připomínky